ROOTIFUL Purpose Statement
ROOTIFUL has been created to fill the need for an online space where vegans
and vegan-curious people can meet, share, learn and build a vibrant community
together. It is a welcoming space where ideas can be shared, bonds can be made and
strengthened and the community can work together to build a healthier, more just,
more compassionate and more sustainable world.
ROOTIFUL Mission Statement
ROOTIFUL’s mission is to build a larger, more robust and inclusive vegan
community by providing a dynamic and welcoming platform that supports and
encourages activism, philanthropy, outreach, education, collaboration, friendship
and community-building for people, other species and the planet. We believe that
disconnection is the biggest threat to ourselves and our planet and that connection is
the antidote. ROOTIFUL was created to foster deep, joyful reconnection and offer a
space for that to happen every day.
ROOTIFUL Values Statement
ROOTIFUL stands for collective liberation and anti-oppression, promoting
fact-based veganism and community building in creative, inclusive and effective ways.